The Design / Craftwork residency proposes the intersection between visual artists, designers and artisans, crossing traditional azorean techniques and materials with new conceptual models, allowing the transition to new media and products, developed and comercialized under the brand RARA, which stands for “Residência Artesanato da Região dos Açores” - Craftwork Residency of the Region of the Azores)
The residency is programmed within Walk&Talk’s program, but its an incresingly autonomous project. Throughout the various editions, the different work groups have been composed of artists that seek in the invited artisans new techniques and work processes. The residence has resulted in a set of prototypes / products that will now be marketed under the brand RARA, bringing value and innovation to the local craftwork and to the Azores brand.
The RARA project will now be developed in a logic of continuity and with the goal of the commercialization and distribution of its products.